I know we are all gearing up for the new year!
We want to help you make 2019 your breakout year.
What better way to do that than having several prospects scheduled in the new year before it even starts?
I want to give you a sneak peek into our coaching program and how we are generating traffic, leads, and conversions for our clients.
Before the new year breaks out, here is a formula to sending out a great email to your list:
Dear ___________:
(Rapport Building): I trust this finds all well with you.
(Relate): Check out the date of this letter. Can you believe 2018 is already coming to an end?
(Relate): Many people are gearing up to make a New Year’s Resolutions. How about you?
(Turn Focus): One common resolution is to ________ Example: get my estate plan done/updated or to complete medicaid pre-planning strategy].
[CUSTOM: THIS IS WHERE YOU GET CAN GET PERSONAL AND REFRESH THEIR RECOLLECTION ABOUT HOW THE RELATIONSHIP BEGAN AND HOW IT WAS LEFT]
Example: Unfortunately, this common resolution is one that rolls forward from year to year. In fact, you (Action) met with me on (Date)1/15/18 to discuss your estate planning objectives. You went to Europe shortly thereafter and we never had a chance to follow up.
(Purpose): Consider this a friendly follow up.
(Request Meeting): When you are ready, give us a call or send an email to ______ and let’s start the process.
(Thank in advance): We look forward to helping you __________ Example: enjoy some estate planning peace of mind.
Our highest performing Attorneys have used this formula to great success and have booked many prospects for the beginning of 2019.
The best advice I can give you is to follow the formula, but make it your own. With that being said, if you are interested in hearing more about our coaching program and how the Essential Solution can make 2019 your breakout year with simple strategies like this email above, schedule a call with James or Chris today!
We look forward to hearing from you!